BMW Tops Study As Most-Loved Brand
BMW sits atop the standings as the “most-loved” automotive brand according to the 2018 study of “brand intimacy” by marketing agency MBLM. BMW was followed by Jeep, Toyota, Honda, Harley-Davidson, Chevrolet, Ford, Mercedes, Chrysler and GMC in the Top 10 for automotive brands. The Jeep brand ranked first among women [with BMW ranking first among […]