Auto Sports Nation

Acura Does Geek Chic With 2018 TLX

Acura has unveiled their new 2018 TLX performance luxury sedan – slated to go on sale at Acura dealerships nationwide in June 2017 – with a geek-chic advertisement campaign using hip hop artist Kid Ink’s “The Movement.”

Other campaign spots will highlight Acura’s geek-chic direction such as “Wild + Things” [introducing the TLX A-Spec model alongside the NSX supercar for a high-performance family outing], “Warp + Speed” showing off the TLX’s precision handling and control and “Force +Field” [focusing on active safety and driver-assistive features].

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