Audi USA is in their sixth year as the official automotive partner of Major League Soccer and after the coronavirus pandemic sidelined the 2020 MLS season, Audi is releasing a campaign to donate money to the MLS during their upcoming MLS is Back tournament in Orlando, Florida.
Audi will donate up to $1 million this year to the MLS to enhance both the on- and off-field development of MLS academy players. The funding supports players’ access to education, housing, and transportation, as well as the creation of Audi Performance Centers that support youth players’ educational needs.
Starting July 8, for every goal scored during the MLS is Back tournament and knockout round, Audi will contribute $1,000 to MLS academies. For the tournament final, Audi will donate $5,000 per goal. Additionally, Audi will contribute $10,000 to the academy represented by the tournament’s leading goal scorer.
When and if regular season play resumes following the tournament, Audi will contribute $500 for every goal scored during the regular season, $2,000 for every goal scored during the Audi MLS Cup Playoffs series, and $10,000 for every goal scored in MLS Cup.
