Since Force India didn’t have much “face time” in the 2013 Formula One racing season, typically finishing out of the top five places, they decided to get the marketing jump on the other teams in 2014 and became the first team to let everyone have a glimpse of their new car for the 2014 season before the testing in Jerez next week. Well, except for the nose which isn’t design-ready yet and will eventually be significantly different in March when the real racing begins. For now, Force India is displaying what is essentially a prosthetic nose for its car.
The first test session of the 2014 season is at Jerez, Spain, on January 28, 2014 while the first race of the season is the Australian Grand Prix on March 16, 2014.