Auto Culture

Patron Collabs With Sergio Perez


Although the 2022 Formula One season has yet to begin, tequila brand Patrón has popped the clutch and collaborated with Mexican Red Bull driver Sergio ‘Checo’ Pérez, to celebrate his Mexican roots.

In the video, Patrón paints a picture of the behind-the-scenes look at Pérez’s life, and presents Pérez travelling from the Jalisco highlands region, where Patrón’s Blue Weber Agave is hand-picked, to the streets of his home in Guadalajara, Mexico.

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