Auto Culture

BMW Launches iX and i4


BMW is launching their iX and i4 all-electric models in collaboration with popular musical group Coldplay whose new song, “Higher Power”, is played during the promotional video.

with the release of the iX and the i4, BMW says they expect all-electric models to account for at least 50% of their global vehicle sales as early as 2030.

About Alex Bean

Recommended for you